The service integrates with companion Humana fit app which is available for iPhone, Android and BlackBerry.
With the new service, users get better educated about their food choices and more committed to their nutrition and weight loss goals.
Integration "adds new social dimension for fitness enthusiasts." MapMyRun, MapMyRide, MapMyFitness, MapMyWalk, MapMyHike and MapMyTri are all supported.
Dog owners can now join the fun, and track and store their daily walking routes in an online database.
Windows Phone users can record their daily routes via GPS and store their workouts in an online database via an "innovative geo-mapping application."
The company has also announced its annual challenge to users inspired by the Tour de France. There are over $55,000 to win in prizes.
New features for premium subscribers include route recommender, custom splits and advanced heart rate and power analytics.
The goal is to inspire as many as 3 million people to have fun and get active in parks, on beaches, in gyms and recreation centers all around the country.
One of the cool features included in this release, Rate My Run, will let runners rate how they feel after each workout, from "crushed my goal" to "took it easy."
Through the MapMyFitness platform, users can view, track and share their fitness progress, creating an environment that constantly encourages and challenges them.