The creators of the first photo-based community for healthy and active living PumpUp has closed a $2.4 million seed financing round led by General Catalyst Partners, with participation from few other investors, including Azure Capital Partners, Relay Ventures, Freycinet Investments, and a number of angel investors.
The new cash will be used to accelerate the growth of the PumpUp community, expand the internal team, and further develop the app — available for iOS and Android devices — which currently has over 1.7 million users.
The funding will be used to accelerate the growth of the PumpUp community, expand the internal team, and further develop the app, which currently has over 1.7 million users.“We’re delighted to announce the closing of our seed round,” said Phil Jacobson, co-founder of PumpUp. “As the PumpUp community has quickly grown to over 1.7 million members, we’ve seen countless inspiring stories come to life. From members gaining the confidence to share the very first photo of their body publicly, to members seeking support, to members simply sharing and discovering healthy meal ideas. The community we’ve cultivated is a positive, comfortable space where members come together to share, support, and motivate each other.”
The PumpUp app combines photo sharing, community and fitness tracking, immersing members into a comfortable and positive community where they can share content around their personal fitness goals, progress, healthy meals, mental health, and more.
Since its inception, the company has rapidly grown in popularity among females, who make up over 90% of the PumpUp community. People across the world are choosing PumpUp because they can comfortably share content they don’t want to share on other social networks, while being able to connect with like-minded people in a “highly supportive manner.”