PerformRx launched a personalized digital mobile platform HealthNHand aimed at improving medication adherence. Said platform will be initially offered to members of AmeriHealth District of Columbia, the largest Medicaid managed care organization in the District.

Developed in conjunction with health IT company MEMOTEXT, HealthNHand promises to improve adherence to treatment regimens by delivering asthma medication reminders. In addition, the system also asks users to complete questionnaires about their health status via interactive voice response, SMS or email. In turn, HealthNHand’s personalized information, targeted support and daily air quality forecasts help patients become more aware and engaged in their own self-care.

HealthNHand provides personalized information, targeted support and daily air quality forecasts to help patients become more aware and engaged in their own self-care.The solution works on nearly any mobile phone with web browsing and SMS capabilities. Members may choose to respond to messages to provide more information, helping PerformRx better customize users’ experiences. The program maintains information that the user can choose to share with healthcare providers.

“Through HealthNHand, we are able to meet members where they are ─ on their smartphones and other devices ─ with programs that they, themselves, can customize. It’s an innovative way to extend our care management and empower members with a tool to help them manage their own care,” said Karen Dale, market president, AmeriHealth District of Columbia.

According to a recent study by Mobile Future, an association that educates key decision makers on wireless innovations, medical text message reminders to patients can raise patient adherence by 10%.

PerformRx is considering expanding HealthNHand to other markets later this year.