HealthFitness is teaming-up with Welltok to create a solution that combines Welltok’s health optimization platform with HealthFitness’ expertise in delivering face-to-face programs, health management and corporate fitness services. The enhanced platform will include corporate fitness center management, coaching, and multi-dimensional wellness.

“This partnership speaks to the power of our platform as a service solution and its ability to serve as the foundation for HealthFitness to provide a convenient and accessible health solution for the millions of consumers they serve every year,” added Jeff Margolis, Welltok chairman and CEO. “We look forward to bringing a unique combined offering to the market that enhances the consumer health experience.”

Welltok’s CaféWell Health Optimization Platform will integrate elements of HealthFitness’ program offerings — from corporate fitness center management and coaching to “multi-dimensional wellness and other health programs — to more quickly and efficiently deliver HealthFitness’ behavior change expertise to corporate health and fitness program participants.

Also interesting to note is the fact that HealthFitness’ parent company, Trustmark, participated in the funding round recently raised by Welltok.