Banner Health taps InMoment to improve the consumer experience

The deal will increase Banner’s ability to improve the consumer experience through a more comprehensive and timely understanding of consumer needs. This is possible through InMoment’s advanced customer experience optimization platform that will support Banner at all levels of the organization, including: addressing and closing the loop on patient issues in real time; providing guidance for individual and team coaching; and understanding emerging and historical trends. Banner will deploy a comprehensive consumer listening strategy at multiple touchpoints including patient care, contact center, and online.