Spring Moves app secures $1M in seed funding

Spring Moves app secures $1M in seed funding

Spring Moves is a novel app that can analyze one’s pace and cadence, and pair it with personalized soundtrack. The company has just raised $1 million in seed funding to bring its business to the next level.

Here’s how the service works:
When you start a workout, simply select an activity (like swimming, running, biking, etc) and then do a 30-second rhythm analysis to get the right tunes to match your workout. The application will then analyze things like beats per minute, mood, and beat intensity through an algorithm, offering an entirely unique playlist for each user and each workout.

Like any modern app, Spring Moves has a social element allowing users to share their progress and stats with friends and family.

Spring Moves runs its own streaming service and curation through a freemium model: it’s free for the five hours of use and then costs either $4.99/month or $24.99/year.

The company started 9 months ago with a small group of DJ’s, engineers, product designers and runners based in New York City and Stockholm.

[Via: TechCrunch]