Garmin Health, BCBS to provide more than 60M members with digital health solution

Garmin BCBS partnership

Garmin has scored a deal with Blue365, an exclusive health and wellness program for Blue Cross and Blue Shield (BCBS) members, to encourage improved health and wellbeing through access to the health metrics of Garmin wearable devices.

“Our goal is to encourage Americans to take a proactive role in maintaining and improving their health, and that can start with fitness,” Mark Talluto, vice president of Strategy and Analytics at the Blue Cross Blue Shield Association, said in a statement. “By adding Garmin’s wearables to Blue365’s health and wellness offerings, we can provide Blue Cross and Blue Shield members another way to help achieve their goals through a deeper understanding of their health and fitness information.”

Garmin Health provides enterprise solutions that leverage Garmin wearables and the high-quality sensor data they produce for applications in the corporate wellness, population health, and patient monitoring markets.

Blue365 is available to members of the 24 participating BCBS companies, as well as the Blue Cross and Blue Shield Government-wide Service Benefit Plan, also known as the Federal Employee Program (FEP). Blue365 features weekly deals and long-running special offers from top national retailers and vendors. In addition to the special offer on Garmin devices, Blue365 offers exclusive deals on fitness trackers and gear, gym memberships, healthy eating options, stress management services, hearing aids, vision and dental products, and more.

To see if your BCBS company participates in Blue365, or for more information about the program, visit