Moov

A small team of top tier engineers and designers who “thrive on solving difficult problems, even those that others deem impossible.” These guys came up with Moov, a virtual coach that tracks your physical motion using 3 different sensors to form a 9-axis motion-sensing hardware. Coupling the hardware with the software, this fitness wearable is able to reconstruct your exact motion, working across multiple sports and activities. This in turn allows Moov to go beyond tracking your step counts, calories and sleep patterns, and include interactive gaming elements to the mix, to bring your fitness and workout experience to a whole new level.