Basis unveiled its first smart watch after being acquired by Intel. The new Basis Peak builds on top of the original Basis B1 model, adding new element of style and even more advanced sensors to the mix.

The Basis Peak looks like something you would actually want to wear every day.The original B1 was/is arguably one the best health data-collecting wearable devices; the Peak takes one step further, and is able to track heart rate even during workouts, relying — from what we’ve understood — on the most advanced optical sensor, ever.

In addition, the new watch also incorporates a Bluetooth LE radio to make sure the battery life stays solid (considering the features) even with new technologies it packs. These would include mentioned heart sensor and a touchscreen that is used to replace the bulky buttons on the side of the Basis B1.

The new watch also comes with a brand new app, available for Android and iOS, which again looks much better than its predecessor. Basis said that going forward they plan to release an API and allow third-party developer to chip in and add new features to the mix.

Intel plans to start selling the Peak later this month for $200.Perhaps most important is the look; compared to the original Basis B1 watch, the Peak looks like something you would actually want to wear every day. It has a relatively thin metal body and comes with a silicone band that can be replaced with any standard 23mm band. The Peak is also water-proof device (up to 5 ATM), and its battery will provide enough juice to keep the watch working for up to four days.

Intel plans to start selling the watch later this month for $200. Initially, it will be available at select retailers, with broader availability coming in November. In addition to the US, the Peak will also sell in the UK, Canada, and perhaps few other markets.