Glow Baby app unveiled as company prepares to launch its Premium offering

Glow Baby app

After the original Glow, Nurture and Eve apps, Glow [the company] unveiled another app, designed to track “every miraculous moment of your baby’s first year of life.” Available for iOS and Android devices, Glow Baby is free to download, representing another pillar in Glow’s mission of supporting women, from period to parenting.

Feature wise, the application enables new moms to track their baby’s feeding, pumping, bottles, milestones, poops, pees, sleep and more. Moms can take notes on “moments that matter,” upload photos, read articles about milestones and feeding, and get customized insights based on their baby’s development. In addition — and like that’s the case with other Glow apps — users can also connect with other parents for discussion. Plus, all this will work with multiple children.

And if that’s not enough, the app comes with a set of useful tools, including various timers, daily and weekly summaries on activities and milestones, interactive growth charts, structured notes and more.

In the other news, the company announced Glow Premium, its upcoming offering that will build on the free content and tools to include few extras for users who pay for subscription.

In a short blog post, Glow hasn’t revealed many details like what would constitute the Premium offering, but they did say it will start with Glow Nurture in March. They also added that all existing features and content would remain free.

In its just over 2 years on the market, Glow has been used by more than 3 million women, 200,000 of which reported a pregnancy.