CVS Pharmacy announced the launch of QuickRenew, an online contact lens prescription renewal tool powered by technology from Premium Vision currently available on the CVS Optical website. Customers can use this tool to renew their prescription in minutes with an independent ophthalmologist and order contact lenses to be shipped to their homes.
How does it work?
The QuickRenew online prescription renewal service is currently available in 32 states, where permitted. Patients must be age 18 – 55, have been fitted for contact lenses in the past, have had a full eye exam within the last four years and have healthy eye history.
In addition to QuickRenew, CVS Optical has also launched a new online glasses site that provides customers the ability to order glasses in a variety of trendy and classic styles starting at just $79, and a single-vision prescription comes at no extra cost. Each pair of glasses includes premium polycarbonate lenses that provide UV and scratch protection, and lenses can be upgraded to include blue light filtering to reduce eye strain and fatigue from digital devices.
On the record
“We continue to adapt and evolve our digital offerings in response to the pandemic. This addition to our optical site gives customers a new way to fulfill an important health care need safely and confidently from the comfort of their homes,” said Michele Driscoll, Vice President of Customer Engagement, ExtraCare, Digital, & Promotion, CVS Health. “This is especially important at a time when customers are trying to limit their interactions or are finding it difficult to schedule time with an optometrist. Digital screening takes less than 15-20 minutes, and information is reviewed by a licensed independent ophthalmologist.”
“With 25 years of experience in the vision industry, Premium Vision is taking another meaningful step for our brand, our partners and most importantly for consumers,” added Scott Osmond, Vice President of Premium Vision. “By leveraging our unique expertise combined with advanced technology, we’re creating new solutions to help consumers get the vision care and correction they need from anywhere.”
According to the CDC, approximately 45 million people in the United States wear glasses — meaning it is a huge market CVS Pharmacy wants to address. Most contact lenses need a prescription from an eye doctor.