Google is already working to make sure everyone can access authoritative information that is relevant and actionable based on those needs. Search features help people easily access care that’s right for them, from showing appointment availability to finding in-network care options.
Now, the company is taking an additional feature to make it easier to navigate U.S. government benefits programs, like Medicaid, which covers one in four people, including about half of all children in the U.S.
In the coming weeks, when you search for Medicare and Medicaid plans, you’ll see additional information about eligibility requirements and the enrollment process. For those enrolled in Medicaid, they will also be able to filter nearby healthcare providers that accept Medicaid, alongside an existing filter for Medicare — making it easier to find doctors who accept their plan.
Also, YouTube is rolling out THE-IQ, Tackling Health Equity through Information Quality – a program in partnership with Kaiser Family Foundation (KFF) that brings together organizations supporting underrepresented and under-resourced communities. YouTube and KFF will provide resources, such as seed funding and video production expertise, to The Loveland Foundation, the National Birth Equity Collaborative and the Health Equity Leadership & Exchange Network at the Satcher Health Leadership Institute to help them reach more people on YouTube around important topics like mental health, maternal care and health access.
Speaking of health equity, last year – Google debuted the Fitbit Health Equity Research Initiative to offer Fitbit and Fitabase resources and technologies to researchers studying the impact of health disparities and possible solutions. Awardees included those working on Black maternal, fetal and postpartum health, transgender youth sleep health, diabetes and cardiovascular health within Latino communities, and adolescent health and wellbeing.
There are no shortcuts to achieving health equity. Google says it is committed for the long term to building and maintaining trust with communities who can benefit from our products.