Eric Simmerman joins the company as it continues to expand its platform offering for pharmaceutical companies and other healthcare constituencies.
Globally, revenue loss has increased from $564 billion in 2012 to $637 billion in 2015, with US-based revenue losses increasing from $188 billion in 2012 to $250 billion in 2015.
The company measured medication adherence pre- and post-program enrollment to show direct, immediate and lasting effect on patient behavior.
The collaboration will bring education, gamification and rewards into the patient EHR experience to motivate them toward increased medication adherence.
The money will be used to expand the HealthPrize team to meet the growing demand for its software and services, and to support the further company expansion.