Samsung is teaming-up with Trek bicycles to explore the ways its gadgets can improve the cycling experience.
The Korean giant is in the midst of testing devices such as the Galaxy S5 and Gear wearables on the Trek Factory Racing Team as they train for some of the world’s top races. As they ride, Samsung engineers will collect any number of data points, including health stats, racing cadence, and speed; and eventually put this information into good use. At the end of the day, the world’s largest phone maker hopes to identify cycling-focused features that can be integrated into its line of mobile devices.
Samsung hopes to identify cycling-focused features that can be integrated into its line of mobile devices.“Through our collaboration with Trek, we will be able to better understand the needs of cyclists to enhance their interaction with mobile devices and enable athletes and fans to stay connected and active in their daily lives,” said Younghee Lee, Samsung’s Global Marketing, IT & Mobile Communications executive VP.
Samsung and Trek have first hinted about their partnership during this year’s CES when folks attending the show were able to see a bike with a Galaxy Gear handlebar mount. The same bike had sensors on the rear that were able to wirelessly record users’ speed, distance, cadence, location, and other data.
Another bike that was on display had a hub on the front wheel that could house the Galaxy Note 3. This model could charge the phablet whenever the cyclist is pedaling.
Recently we’ve seen the Samsung Smart Bike concept, which as far as we (don’t) know may never hit the production line. We like it, nonetheless.