Global sales of connected digital fitness trackers will grow from more than 23 million in 2014 to more than 82 million units by 2019, according to latest figures from Parks Associates.
The research firm estimates five personal networked health device categories — weight scale, blood pressure monitor, glucometer, pulse oximeter for OTC (over-the-counter) use, and insulin pump — will generate total U.S. sales of nearly 17 million units in 2019, up from 5.5 million in 2014.
“The most popular connected health devices for consumers are exercise equipment with built-in app support and digital pedometers with wireless connectivity,” said Stuart Sikes, President, Parks Associates. “Design breakthroughs, technology advances, and mass adoption of mobile devices have made consumer-centric healthcare devices increasingly popular. CE companies are helping to drive this young market, creating connected health and wellness devices that help care providers better engage their patients and assist consumers with their self-care needs.”
In order to prosper, the industry should make sure its products entail things like simple setup and maintenance, easy-to-read display, comfortable use and clear instructions.
The aging of 76 million Baby Boomers represents a phenomenal opportunity for innovations in the connected health space, according to Jeannine English, President, AARP. “People want to stay independent and in control of their lives, and they will embrace the right kinds of products that meet their needs for greater understanding and information they can act on,” she said.