Jawbone is expanding the reach of its UP smart wristband to include Android users. The free-to-download application works in a similar way to its iOS counterpart, allowing users to track their movement, sleep patterns and nutrition, while providing them with actionable information in return.
In addition, the company is also bringing the UP to Europe, where users will be able to choose between three different sizes (Small, Medium, and Large) and eight colors (Onyx, Mint Green, Light Grey, Blue, Navy Blue, Red, Orange, Hunter Green). Jawbone’s device will be available at Jawbone.com and Apple Stores in Europe beginning today. Moreover, Apple Stores in Asia and Australia will also begin carrying UP next month, along with other retail locations in Europe, Asia, Australia and The Middle East.
UP BY JAWBONE LAUNCHES IN EUROPE, EXPANDS TO ANDROID PLATFORM
Jawbone’s Wristband & App System is an Innovative Tool for Better Daily Living
Jawbone today announced European availability and a new Android application for UP, its revolutionary wristband and app system that helps you learn things about yourself and your lifestyle that you never knew. UP fits effortlessly into the way you live to help you understand how you sleep, move, eat and feel, and how those activities affect one another. It delivers useful and engaging information through a smartphone application that generates personalized insights to help you make meaning of the data and achieve your goals.
“We are excited to expand the UP community by introducing support for Android, 11 new languages for iOS, and product availability in more than 25 additional countries around the world,” said Travis Bogard, Jawbone vice president of product management and strategy. “Everyone wants to improve upon themselves; we’ve found this to be a fundamental human desire, no matter where a person is starting from or what they want to achieve. Today marks a big step toward our commitment to help people establish a basis for behavior change by bringing UP to everyone who wants to live better lives.”
Available Beginning March 20
The UP band comes in three sizes (Small, Medium, and Large) and eight colors (Onyx, Mint Green, Light Grey, Blue, Navy Blue, Red, Orange, Hunter Green), and will be available at Jawbone.com and Apple Stores in Europe beginning today. Apple Stores in Asia and Australia will begin carrying UP next month, along with other retail locations in Europe, Asia, Australia, and The Middle East. Visit Jawbone.com/retail-partners for the most up-to-date availability.
The UP by Jawbone App for Android is available today as a free download on Google Play. Jawbone’s iOS app, UP by Jawbone 2.4, is available today in 11 languages as a free download from the App Store. The UP wristband is required for the app.