Under Armour, NBA announce global marketing partnership
As part of the comprehensive marketing deal, Under Armour will launch the NBA FIT mobile app powered by the brand's Connected Fitness platform.
adidas acquires Runtastic for €220 million
Founded in 2009 and headquartered in Pasching, Austria, Runtastic has grown to more than 140 million downloads and around 70 million registered users.
Fitternity raises $1M seed to expand its discovery platform for workout classes
The company's platform allows users to book free trials with exercise classes, personal trainers, and nutritionists; it has more than 50,000 active users.
Polar Loop 2 activity tracker includes vibrations, smartphone notifications
The built-in smartphone notifications feature take advantage of the band's 85 LED lights to inform users about incoming calls and messages.
MOOV NOW wearable goes beyond activity tracking
The wearable actually coaches users to push harder and achieve their fitness goals by providing them with real-time feedback and actionable insights.
Misfit Flash Link fitness tracker unveiled with a price tag of $19.99
The company also launched the Misfit Link app that allows users to take a selfie with their phone, control their music, or advance slides in a presentation.
Withings adds automatic swim tracking to Activité, Activité Pop smart watches
The watches will now be able to automatically recognize movements as a swim workout, and then show users calories burned and total time spent swimming.
Google Fit adds new features, new partners
Among other things, the platform got nutrition data from LifeSum, Lose It!, and MyFitnessPal; and sleep activity from Basis Peak and Sleep as Android.
Samsung ranks highest in J.D. Power’s fitness band report
The Korean company's products perform particularly well in styling and appearance, variety of features, battery life and durability.
J&J, Walgreens team-up to entice users to exercise
The points are earned by completing a workout using the Johnson & Johnson Official 7 Minute Workout app, as well as by purchasing participating products.